Approaching our Eleventh Year of Information Collections and Evaluation Reporting

Approaching our Eleventh Year of Information Collections and Evaluation Reporting!

BUSINESS & EMPLOYEE EVALUATION SERVICE

It cost 10 times more money to get new business than it cost to keep business....

68% of lost business is because of bad treatment or poor attitude by an employee .
Have you considered what the loss of one customer could mean to your company?
Secure your customer base with our business and employee evaluation service. As a person responsible for your business profits, you know only the "tip of the iceberg," a small fraction of all the problems your customers may encounter. Service can be a major marketing tool. Let one of our professional staff assist you in keeping your most valuable asset, "Your Customer!"
The last visit they were yours. Let's keep it that way!
"Hindsight 10 Step" for a Successful Mystery Shopping Program

Information collection is a tedious job, Hindsight is committed to providing objective, honest information concerning:

Hindsight REPORTERS collect info on:

evaluations of sales techniques
sales integrity
product knowledge
retraining, promotions
contests, bonuses,
competitor collections comparisons
internal sales force
discrimination issues
customer service concerns
return policies

Hindsight turns this info product back to:
managers of districts or regions
marketing department
advertising department
training department
indirect sales department
human resources
security
personnel department

Hindsight is an information collection business; we collect the information, proofread the information, and grade the statistics of this information.

A More Active Market Research Method

Mystery shopping is a market research method that involves the researcher's participation in - not just the observation of - an actual customer service situation. Using an anonymous shopper, this technique has the advantage of providing clear information regarding the actual quality of particular services.

Custom Mystery Shopping Scenario Development

Hindsight uses objective and unbiased mystery shopping techniques. We develop custom mystery shopping scenarios, based on the product or service that clients request to be evaluated. Mystery shopping can assess numerous attributes such as service levels, products, merchandising, pricing, environment (atmosphere), cleanliness, and employee attitudes. Services provided by Hindsight include project design, development of the evaluation form, project management, professional mystery shoppers, analysis, and reporting.

2) HINDSIGHT Survey software includes statistics, demographic and cross-tabulation, and statistics analysis.

3) HINDSIGHT Survey creates custom HTML online surveys to publish on your web site.

5) Professional reports of the analyzed survey data can be created for paper and online HTML reports

6) HINDSIGHT Survey will also be created to web form surveys, add email responses to the survey database, export the survey database in 12 different formats, and create survey charts from the analyzed statistics. You have complete control over chart type, titles and labels, axes, colors, ticks, and even 3-D effects and zooming. Charts may be saved in any of six different standard formats.

WHY Mystery Shopping is the best technique?

Mystery shopping is a marketing research technique, designed to evaluate a business’ processes or assess employees’ performance in retail or service industries. Typically, a mystery-shopping researcher poses as a prospective customer and evaluates how the business and employees under study meet their needs. Acting according to a pre-scripted scenario, the researcher observes the environment and how the staff performs. Feedback is given by the researcher using an evaluation form, which includes narrative descriptions.

Benefits of Mystery Shopping Research

There are some important aspects of information collections that should always be considered:
What is my clear objective with this information that I will receive?
Who will get this information and how and when will they get it?
How much information can my company use?
What am I to do with this information after I get it?
How do I want to receive this information and in what time frame?

Remember......HINDSIGHT is always 20/20

It does not matter where your business is, Hindsight can always get an evaluator in there to quality shop it. Either Local or National:
chains franchise retail wholesale commercial residential casino resort banking financial clothing home services health care timeshare fitness cruise airline public transportation advertising marketing leasing or selling product service

Hindsight has Excellent Potential Customers waiting to collect information on your people, products or services...